Dear Greene County Chamber Members,
We have been offered an opportunity by Charlottesville Radio Group to roll out a new concept of co-op marketing. An initial group of four local businesses, Lafayette Inn, PJ Networks, Papa John’s and Greene County Economic Development signed up to test the process for September and October. After a successful launch, we would like to open up the opportunity to all of our Chamber businesses to help market your business for 2 month slots.
Many business owners have experienced the challenge of effectively advertising their small business on a budget – especially from a rural location within a broad geographic area. One solution is collaborative advertising.
As your Chamber, we’ve invested time and energy exploring and evaluating many different advertising opportunities. Beginning September 1st, and thru January 31st, we will be offering collaborative advertising as a Chamber benefit. The Chamber signed a contract with the Charlottesville Radio Group. As a non-profit, we’ve also secured not only 50% in additional Bonus Ads, but many in-kind / added-value promotional opportunities.
For you, as a business owner, you can take advantage of extremely discounted ad rates, and the ability to co-brand with other Greene County Chamber businesses. For a monthly rate of $ 168.33 and a 2-month commitment you will receive approximately $800 in advertising exposure.
We’re thrilled to have this opportunity to give back to our members, and to offer you a way to stretch your advertising dollars further than ever before. If you are interested in being a part of this marketing initiative, please contact Shari Bedker at email@example.com no later than October 19 to get on the schedule for November and December-prime holiday shopping season! If you would like to participate in early 2019, please just let me know so that you can be added to the schedule and Harmony Tenney at Charlottesville Radio Group can start working on your ad. If you have specific questions about the mechanics and expectations of the ad, please contact either Vic Shaff at firstname.lastname@example.org or Colleen Crill at email@example.com . Attached is a list of the number of spots and the stations the ads will play on as well as the audio from one of the spots that have been running in September and October.